Independent ad agency Day 28 has launched a campaign for the Singapore International Foundation, an NGO that aims to build connections between Singaporeans and the international community, to celebrate the citystate’s “citizen ambassadors”.
The campaign consists of a series of posters and a one-minute video to showcase the country’s citizen ambassadors, the causes they believe in, and how they have collaborated with people and companies overseas for good causes.
A senior government official in China has refuted the suggestion that overseas social networks such as Facebook have been shut out of the country, and has said that any foreign player is “welcome” although the government has the right to “choose our friends”.
Lu Wei, director of the State Internet Information Office said at a press conference yesterday that China has never shut down any foreign sites and its management of these sites aims to protect the country’s “national security and consumers’ interests”, according to pro-Beijing newspaper Global Times.
His comments came in response to a question from a reporter who asked why Facebook is blocked in China.
“We welcome anyone to come to China. We cannot change others, but we have the right to choose our friends,” Lu reportedly said. Read more »
Prominent PR executive Michelle Tham has resurfaced with a new job as managing director of Hill+Knowlton Strategies’ Singapore office.
Tham left a regional MD role at Interpublic Group consumer PR agency DeVries Global after two years in May this year, Mumbrella reported.
Tham replaces Jamie Morse, who the agency says has “stepped down to pursue other opportunities.”
Tham set up Devries’s Asia operation based out of Singapore two years ago, after 11 years working for IPG sister PR agency Weber Shandwick, latterly as senior VP. Read more »
Havas Sports & Entertainment has launched comms and content agency Seven46 in Japan.
Seven46, which specialises in sport and struck an alliance with Havas in 2012, was the strategic communications agency behind Tokyo’s successful bid for 2020 Olympics.
The Tokyo office will be led by former Barclays Capital Japan executive Emiri Tokunaga. Read more »
Hair dressing and haircare brand VS Sassoon is staging what it says is Hong Kong’s first 3D sculpture styling event to celebrate it’s 60th anniversary.
Called Salon Sassoonism, the live styling session will see top hair stylists create 3D hair accessory sculptures on computers, which are then printed out on 3D printers.
The event kicks off today (Friday) at a pop-up store in the iSQUARE shopping mall in Tsim Sha Tsui. Read more »
A China-based company that sells baby care products has placed an ad on the front page of a Hong Kong newspaper that calls for an end to a racist slur used by some Hongkongers to describe visitors from the mainland.
The ad for VE, which runs on the cover of Singpao newspaper, says mainland Chinese people have had “enough of the locust humiliation”, a reference to a slur used to describe mainlanders that came into use two years ago.
The ad, which seems to initially refer to the Occupy Central pro-democracy protests in Hong Kong, reads:
You, have had enough!
I, also have had enough! Read more »
Indochina specialist agency Riverorchid has made a new appointment to boost its research and insights capabilities.
Relocating from South Africa is Jacques Erasmus, who takes on the new role of general manager of Riverorchid Insight.
Erasmus was marketing and operations director of Idea Foundry in Johannesburg before moving to Asia. Read more »
Lorenzo International mobilised more than 100 Singaporeans aged eight to 17 to dance to Taylor Swift’s latest song “Shake It Off” before a match at the Women’s Tennis Association Finals, of which the brand is Official Ball-Kids Sponsor.
The flashmob, a fan’s video of which can be viewed below, was held just before the first semi-final match began. Read more »
In a session at a pay-TV conference in Hong Kong on how the creators of the 24-hour news cycle – rolling news channels – can maintain their edge in the age of “always now”, the CEO of Australian News Channel said that opinion was his network’s most effective way of holding an audience.
“The key thing is audience,” Angelos Frangopoulos, CEO of Australian News Channel, said at the CASBAA Convention yesterday. “If you step away from being a news channel, you need to realise that the biggest driver is quality content. We’d identified opinion as a massive driver. Opinion-based shows are our biggest shows. They deliver the numbers, and with the numbers comes revenue.”
In answer to a question from panel moderator Adam Najberg, the Wall Street Journal Asia’s digital editor, on the value of live news, Frangopoulos said: “our business is about live, but what’s the residual value of news? That’s a good question. That’s why we’ve gone down the opinion road.”
At the event, Frangopoulos announced the launch of an over-the-top (available on the internet) service to reach Australian audiences living in Asia. Called Australia Channel, it will be programmed with content from Sky News Australia. Read more »
Taking on the newly created role is Manjiri Kamat, an executive who has spent much of her career with WPP agencies, including JWT, Mindshare and Maxus.
She joins from media, audit and analytics firm Spatial Access Media Solutions where she was Asean CEO. Read more »