FYI

Leo Burnett wins Lindor chocolate account in Hong Kong

Lindt Chocolate has appointed Leo Burnett Hong Kong as its creative agency to launch a regional campaign for its Lindor brand across Asia.

The appointment followed a four-way pitch in early June this year.

The announcement:

Through the regional campaign, Lindt Chocolate is aiming to further increase Lindor’s brand awareness across Asia, and to boost the positive momentum of people’s love and passion for sophisticated Lindor pralines across Asia.

Jeff Ho, managing director of Leo Burnett Hong Kong, said: “Lindt is an iconic brand in the chocolate market, and we are thrilled to be working on such a significant regional assignment. And I believe our creative solutions, which is developed based on Leo Burnett’s unique Human Kind approach, will help Lindor achieve its goal effectively.”

Source: Leo Burnett

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