FYI

Fox strikes content deal with GMM Grammy in Thailand

Pay-TV network Fox International Channels has struck a deal with GMM Grammy in Thailand to broadcast 27 channels of Fox content in the Kingdom.

The announcement: 

Thailand, May 23, 2013 – GMM Grammy, Thailand’s biggest entertainment content producer, announced today its partnership with FOX International Channels (FIC), Asia’s leading payTV network, to bring FIC’s international content, including 27 new channels, to GMM Z’s platform. The platform can broadcast all channels acquired from FIC faster than any other platform starting with STAR World on Z Pay TV, GMM Movie Channel 400.

Rafa Damrongchaitham, Chief Operating Officer – Content Management of GMM Z Ltd, said “GMM Grammy is ready to compete in this highly-competitive pay TV industry. We are now moving forward by bringing in new content that has been very popular among consumers around the world from FOX International Channels.”

“With great potential that we have, we are happy to have FIC as our partner on this regard for which the company will allow us to acquire 27 channels for GMM Z platform making GMM to be the first pay TV network to acquire biggest number of channels from FIC. And we can start broadcasting them faster than any other platform. We will begin with the prime time period of “STAR World” which will be broadcasted on GMM Movie Channel 400 for 12 hours a day.

The channel has, on May 17, telecasted one of the world’s most popular music reality shows like the final round of American Idol Season 12. And there will be a lot more in June starting with Got To Dance, America’s Next Top Model S20, Miss USA 2013 and many more. The programs from STAR World will strengthen GMM Movie Channels in terms of its content for which when it becomes more popular, the channel can have the potential to become international channel just like STAR World.” added Rafa.

Mr. Zubin Gandevia, Chief Operating Officer of FOX International Channels Asia Pacific and Middle East, said “It is our pleasure to partner with GMM Grammy. They are leaders in the Thai entertainment industry and we believe in the potential of our partnership. We look forward to taking this partnership even further in the future with possible initiatives such as developing new content for Z Pay TV.”Prior to this, GMM Z had acquired 3 channels from FIC including Nat Geo Adventure (Channel 398), Nat Geo Wild (Channel 18) and FOX Crime (Channel 17). STAR World will be its latest acquisition to the platform. STAR World is a general entertainment channel that is Asia’s home to some of the world’s most popular programs, covering drama and comedy series to reality shows and special events.

Highlights of the channel include Glee, How I Met Your Mother, Grey’s Anatomy as well as exclusive programs like American Idol and MasterChef.

STAR World fans nationwide can now watch your favorite programs from STAR World on GMM Movie Channel 400 through Z Pay TV service. For more information, please contact 02 841 8888 or www.gmmz.tv/paytv.

Source: press release

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