Riverorchid wins BMW in Cambodia

BMW logoSpecialist Indochina advertising network Riverorchid has won the BMW account in Cambodia.

After a selection process involving a number of agencies, Riverorchid was selected for a “combination of local understanding and international expertise.”

This is BMW’s first appointment in Cambodia and comes after the German carmaker formally established its distribution network in the kingdom.

Peter Brongers, CEO of BMW Cambodia, said: “After a thorough review of agencies in Cambodia we selected riverorchid for their combination of local understanding and international expertise, and their genuinely integrated capabilities”.
Peter Sutherland, ECD of Riverorchid Cambodia, added: “BMW: a joy to drive – I know because I’ve owned one. And a joy to work on because it’s such a great brand.”

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