FYI

Aegis Media takes Google search exam

Media agency Aegis Media has announced that 45 of its staff have taken a Google search examination.

The announcement:

Singapore, 11 November, 2013:  To foster digital expertise in the company iProspect, Aegis Media’s leading performance marketing brand, has challenged colleagues from the different network brands in Singapore to take the Google Fundamentals Search Exam.  Over 45 employees from Aegis Media’s brands Isobar, Carat, Vizeum and Posterscope turned out to attend the two hour study session and exam last week, with more sessions to follow over the coming months.

The exams will give Aegis Media employees the tools to support their clients’ ever growing digital needs.  Exam takers must pass the Advertising Fundamentals exam and one advanced-level exam to be qualified in Google AdWords – with expertise in search, display, reporting and analysis.  Once qualified, individuals will receive a global recognised Google-branded certificate to showcase their skills and knowledge.

“It’s great to see all Aegis Media brands come together to understand the fundamentals of search.  Aegis Media Singapore is taking the steps in driving integration across the company and creating a digital centre of excellence.” said Luke Janich, Regional Director of iProspect Singapore.

Source: press release

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