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Bloomberg stages pop-up broadcasts to boost brand in Singapore’s financial centre

Business television channel Bloomberg is broadcasting its shows live from Raffles Place in Singapore as part of a marketing campaign.

Bloomberg show

Haslinda Amin with Scoot CEO Campbell Wilson

The shows will be hosted by presenter Haslinda Amin, and will feature Campbell Wilson, the CEO of Scoot, local designer Ong Shunmugam and Taha Bouqdib, founder of TWG.

Bloomberg’s PR agency in Singapore is Edelman.

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