MediaCom appoints Matthew Wigham as regional head of trading

Matthew Wigham

Matthew Wigham

WPP media agency MediaCom has appointed Matthew Wigham from OMD UK as head of trading for the region.

He will report to Mark Heap, MediaCom CEO, APAC and Andrew Meaden, GroupM Head of Trading, APAC.

He will be based in Singapore.

Wigham was UK head of investment for the OMD group. He joined OMD UK in 1998.

Heap said: “Matt’s appointment is a key strategic investment for MediaCom Asia Pacific. As we have grown and the industry has become more complex, it’s important we can clearly explain our trading approaches and help our clients understand what value is being achieved on their behalf.”

“This is an area MediaCom has always taken very seriously, and Matt, with the support of the rest of the MediaCom and GroupM Trading teams, will ensure that the commitments we make to our clients are delivered,” he said.


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