News

Rika Sharma takes reigns of Social@Ogilvy Singapore

Rika Sharma

Rika Sharma

The social division of Ogilvy has appointed a new head in Singapore.

Thirty-one year old Rika Sharma takes the reigns of Social@Ogilvy Singapore from Jenna Boller, who has moved to the US to drive Ogilvy’s social offering on the West Coast.

Rika was formerly director of Social@Ogilvy and regional director for Unilever’s digital business for the last year.

Ogilvy PR Southeast Asia president, Andrew Thomas, said: “The challenge for the industry is to offer social engagement which ticks all the boxes for business strategy, creativity, speed and price.

“All too often agencies only offer bit-part solutions to social marketing needs because they are hampered by the cost of building out the necessary expertise. At Ogilvy, we already have the capacity to listen, analyse, counsel, as well as create search optimised content, video, infographics and conversation maps which all link through to CRM and promotions which drive business results.”

“When clients want the full suite, they can have it. And when they don’t, they don’t have to
pay for it. We are extremely fortunate to have someone as determined, smart and capable
as Rika to help bring all these elements together.”

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella Asia newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing