Wendy Hogan to leave CBS Interactive after 14 years of service

Wendy HoganWendy Hogan, the Asia Pacific vice president of CBS Interactive, is moving on after 14 years of service, Mumbrella can reveal.

Her departure follows a restructure of CBS Interactive, reported by Mumbrella late last year, as the company shifts from a regional to a global content model, with resources moving from Singapore to Sydney as a result.

Hogan is expected to be leaving the company within the next few months. She is believed to be taking a career-break while consulting to start-ups in the technology, data, content marketing and social spaces.

The well respected Australian is also 11 months into a year-long tenure as chairman of the Interactive Advertising Bureau of Southeast Asia’s leadership committee. A new chairman is to be elected in March.

Nominations are currently being sought for the 2014 IAB leadership committee, and Hogan is likely to be involved in the selection process as chairman emeritus in the short-term.

During her tenure as IAB chairman, Hogan expanded the charter of the IAB to be inclusive of the broader industry and championed the need for education and skills development to suit the digital media landscape.

Hogan joined CNET – which was acquired by CBS in 2008 – in 1999 in Sydney. There, she worked in various roles, including ad traffic manager, account manager, audience development manager and general manager. She became MD and vice president of CNET Networks Australia – now known as CBS Interactive – in 2001.

She moved to Singapore in July 2010 to take the top regional role at CBS Interactive.


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