Mumbrella launches the Content Marketing Academy in Singapore

Content Marketing AcademyMumbrella is launching its content marketing training programme, the Mumbrella Content Marketing Academy, in Singapore for the first time.

The one-day course – which is already established in Sydney and Melbourne – is to be curated by regional content marketing specialists King Content.

Sessions will include keynote presentations from experts, brand case studies and group activities to ensure that by the end of the course all attendees have a working understanding of content marketing.

Experts include Kye Greenacre, King Content’s senior content strategist, and Paul Gilbert, the company’s director of social media.

The course is to take place on 13 March 2014, running from 8:30am to 5pm, followed by networking drinks, at the M Hotel on Anson Road in Singapore.

The course will cover the following topics:

  • Content Marketing 101
  • Developing a content strategy
  • Developing your content marketing process and content calendar
  • Implementation & amplification
  • Using content to drive social media engagement
  • Measuring the success of your content marketing

For more details and to book, click here.

For enquiries email or contact Sean McKeown on +65 8139 8395.


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