Mumbrella Awards winners revealed

DDB wins Mumbrella's APAC creative agency of the year

DDB wins Mumbrella’s APAC creative agency of the year

The winners of the Mumbrella Awards were revealed in Sydney last night.

Emerging as APAC creative agency of the year for the second year in a row was DDB, while Y&R was highly commended.

MediaCom was named APAC media agency of the year, with PHD receiving a high commendation.

APAC PR agency of the year went to Weber Shandwick. Waggener Edstrom was highly commended.

Jury captain Darren Woolley, MD of TrinityP3 commented: “It was clear across the three APAC categories judged that while all the shortlisted agencies had clearly had a good year, the winners where the agencies who articulated a clear strategy and direction.”

“Rather then simply reacting to the vagaries of a dynamic market, they showed that they are able to weather the ups and downs far better, and continue with a considered and implemented strategy. Yet, having a strategy does not mean they are locked into a particular position, because they also demonstrated that it allowed them to take opportunities as they presented themselves without losing momentum,” he said.

Colenso BBDO Auckland was once again named creative agency of the year for Australia and New Zealand.

The full list of winners (Click on pics to enlarge):

Media Agency of the Year

  • Winner: UM

Mumbrella Awards 2014 UM media agency

2. PR Agency of the Year

  • Winner: One Green Bean
  • Runner-up: Eleven PR

one green bean pr agency mumbrella awards

Creative Agency of the Year

  • Winner: Colenso BBDO Auckland

colenso bbdo mumbrella awards creative agency

Sales Team of the Year

  • Winner: JCDecaux Australia
  • Highly commended: Nine Entertainment Co

jc decaux

Marketing Team of the Year

  • Winner: Diageo Bundaberg Rum Team
  • Highly commended: Barnardos Australia

diageo marketing team mumbrella awards

Ad Campaign of the Year

  • Winner: Devondale – DDB Melbourne

mumbrella dddb devondale ad campaign of year darren spiller

Media Brand of the Year

  • Winner: Junkee – Sound Alliance
  • Highly commended: Mamamia

mumbrella awards junkee sound alliance media brand 2014

APAC Media Network

  • Winner: Mediacom Asia Pacific – GroupM
  • Highly commended: PHD – Omnicom Media Group

apac media network mediacom mumbrella awards

APAC PR Network

  • Winner: Weber Shandwick
  • Runner-up: Waggener Edstrom Communications

pr network weber shandwick myumbrella awards

APAC Creative Network

  • Winner: DDB Group Asia Pacific
  • Highly commended: Y&R Asia Pacific

mumbrella awards ddb apac

Mumbrella Award for Culture

  • Winner: Match Media
  • Highly commended: UM

match mumbrella awards culture

Mumbrella Award for Innovation

  • Winner: Finch & JWT Sydney – The Attention Powered Car for RAC of WA
  • Highly commended: Mnet Mobile – Kia Game On in partnership with Initiative Australia and Innocean Worldwide

mnet kia innovation mumbrella awards

Mumbrella Award for Bravery

  • Winner: Kia – Game On by Mnet, in partnership with Initiative Australia and Innocean Worldwide

mumbrella awards bravery mnet

Mumbrella Award for Insight

  • Winner: A.H. Beard – Six Week Sleep Challenge by Mentally Friendly
  • Highly commended: Drinkwise – How to drink properly by Clemenger BBDO Melbourne

mumbrella awards insight mentally friendly

Mumbrella Award for Data-Driven Marketing

  • Winner: Ikea – Data matching love story by Match Media in partnership with Acxiom and Yahoo!7

data ikea mumbrella awards

Most Promising Newcomer of the Year

  • Winner: Matthew Sim – Isobar
  • Highly commended: Daniel Pizzato – Whybin TBWA

newcomer mumbrella awards isboar

Specialist Agency of the Year

  • Winner: Digital Arts Network
  • Runner up: Mnet

specialist agency digital arts network

Emerging Agency of the Year

  • Winner: Maud
  • Highly commended: The Remarkables Group
  • Highly commended: ntegrity Agency

emerging agency maud mumbrella awards

Experiential Agency of the Year

  • Winner: Urban

urban experiential agency mumbrella awards

Promo Marketing Agency of the Year

  • Winner: Apollonation

apollonation promo agency mumbrella awards

TV Ad of the Year

  • Winner: St John Ambulance WA – Break the Barrier by The Brand Agency

tv ad of year brand agency st john

Content Marketing Strategy of the Year

  • Winner: CPA Australia – The Naked CEO
  • Runner up: General Electric – by Edelman

mumbrella awards content cpa outbrain

Digital Services Company of the Year

  • Winner: TubeMogul
  • Highly commended: DT

tube mogul digital services mumbrella awards

Pro Bono Campaign of the Year

  • Winner: Save our Sons – The most powerful arm ever invented by Havas Worldwide Australia in partnership with Red Agency Australia, Finch Productions and Reactive

mumbrella awards pro bono havas

Production House of the Year

  • Winner: Finch Productions
  • Highly commended: Exit Films

production house mumbrella awards finch


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella Asia newsletter now.



Sign up to our free daily update to get the latest in media and marketing