Singapore brand agency Immortal strikes ‘integration’ deal with design firm Ong&Ong

Saxone Woon

Immortal co-founder Saxone Woon

Singapore branding firm Immortal has joined forces with a Ong&Ong, a regional design, engineering and architecture consultancy.

News of the deal, described as “an integration agreement”, emerged via an announcement on Facebook from Immortal.

Immortal is owned by Saxone Woon, who has run the company as MD since 1990, when he co-founded the business with creative director Stanley Tan. Clients listed on its website include Hitachi, Ernst & Young, SingHealth and Marina Bay Sands.

Founded in 1972, Ong&Ong has offices in China, Vietnam, India and Malaysia as well as Singapore, and is led by chairman Tze Boon Ong, who has been with the company for more than 20 years.

The announcement reads:

Immortal is pleased to announce that we have entered into an integration agreement with Ong&Ong Group, a leading 360˚ solutions provider in design, engineering and management consultancy.

This integration with Ong&Ong further strengthens our position in the branding segment. Drawing upon almost 25 years’ experience and track record whilst leveraging on Ong&Ong’s existing infrastructure, we will significantly increase our service offerings to all our clients.

This is a milestone for us, but please be assured that you will enjoy the same level of quality service as always.

The agreement was done on 1 July, although neither Ong & Ong or Immortal would comment on what sort of deal had been struck between the two companies.


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