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Scott Drummond to run Social@Ogilvy Jakarta as Patrick Searle launches content firm

Scott Drummond

Scott Drummond

Ogilvy has appointed Scott Drummond, the former social media director at Australian agency Host, to run its social media offering in Indonesia.

He moves to Jakarta as head of social media at Social@Ogilvy Indonesia after a period of time away from the industry.

Drummond replaces Patrick Searle, who has left Ogilvy to start his own company, Jakarta-based content network GetCRAFT.

Searle joined Ogilvy Indonesia in May 2012 from Wieden + Kennedy Shanghai.

Drummond joins Ogilvy after five months spent traveling from Sydney to London with his wife and son using every type of transport except for a plane.

Before Host, he worked at Australian digital agency Holler as head of social media. He has also worked at SingTel’s Australian subsidiary Optus as online community manager.

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