Chris Reitermann takes reigns of Ogilvy China



Shenan Chuang


Ogilvy, one of China’s largest foreign-owned agencies, has promoted Chris Reitermann to CEO.

The German, who has spent most of his working life working in China, replaces Shenan Chuang, who moves up to the role of vice chairman.

Reitermann will continue in his role as president for O&M Advertising in Asia Pacific. Paul Heath, Chairman & CEO of O&M Asia Pacific called Reitermann a “natural successor” to Cheung.

He said of Reitermann:”His journey working in China and throughout the region is a brilliant one. He was one of the very first people to embrace the industry’s move to digital, and has been an agent of change for us. We are delighted he has accepted this role, and confident in his ability to take our business to new heights in China”.

TB Song, chairman of O&M Greater China added: “We have much to thank Shenan for during her tenure as CEO, particularly her contributions to the remarkable growth of the agency and numerous industry accolades that have been won. She has been a fantastic leader and a mentor to many. We are grateful for her vision in shaping what is needed as a next step for our business”.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella Asia newsletter now.



Sign up to our free daily update to get the latest in media and marketing