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India and Australia dominate media shortlist at Spikes Asia

Australia is the region’s most shortlisted country in the Media category at Spikes Asia.

The ‘Game on’ campaign for Kia by Initiative Australia, which won top honours at the Mobile Marketing Association’s Smarties Awards recently, is among the contenders, along with seven other Australian campaigns.

India also put in a strong showing, with campaigns for Hindustran Lever by PHD India, Nerolac Paints by UM Lodestar and Halonix by Cheil among seven Indian contenders.

Dentsu Tokyo’s campaign for fruit brand Dole, which saw personalised bananas handed out to marathon runners,  was among three shortlists for Japan, including the ‘Sound of Honda’ campaign that won a number of Lions at Cannes.

Emerging media markets also featured on the shortlist, with entries from Sri Lanka, Pakistan and Indonesia.

To see all the Spikes Asia Media finalists, click here.

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