Mindshare Thailand wins Tesco Lotus

Retail giant Tesco has appointed Mindshare to handle its on- and offline media business in Thailand, where the brand is known as Tesco Lotus.

The GroupM agency won the business after a pitch against a “number of international agencies”.

Mindshare’s Thailand boss Pathamawan Sathaporn, said of the win: “Our duty here is to support Tesco Lotus to have an on-going conversation with our customers across the agnostic media ecosystem of paid, owned and earned to ensure that we stay ahead of the competitive game.”


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella Asia newsletter now.



Sign up to our free daily update to get the latest in media and marketing