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VML Qais appoints Preethi Sanjeevi as first CMO

Preethi Sanjeevi

Preethi Sanjeevi

VML Qais has appointed its first chief marketing officer as the Y&R-aligned digital agency looks to increase its brand presence across the region.

Preethi Sanjeevi, who has been with the agency since 2006, takes on the newly created role with a brief to develop strategic partnerships, build the agency’s profile, run internal and client events and leverage the agency’s research Generation Asia, a project she helped launch. She will also work in a supporting role for the VML Qais India team.

VML Qais’ CEO Tripti Lochan, said: “We’re delighted to announce that Preethi is going to take on this new challenge as we grow – that of CMO for VML Qais. Phenomenal growth in the past two years has seen VML Qais expand both geographically, from Singapore to India and Indonesia, as well as capability wide across strategic planning, platforms and technologies.”

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