Coca-Cola moves Cambodia media account from Phibious to Riverorchid

Coca-ColaCoca-Cola has appointed a new agency to handle its media activity in Cambodia.

Moving the account from one independent full service agency to another, the soft drinks giant has shifted media planning and buying duties from Phibious to Riverorchid after a competitive pitch, Mumbrella can reveal.

The win consolidates the relationship between Coke and Riverorchid in Cambodia, where the agency has been awarded a number of assignments this year through digital agency Riverorchid Notch.

Phibious, which handles creative for Coke in Cambodia, has worked with the brand on a number of brands in Indochina since 2007.

The agency’s recent work for the main Coke brand in Cambodia included an activation around music.

Riverorchid could not be reached for comment on the win.


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