Stanley Ngai named MD of Maxus Hong Kong as Caroline Chan moves to GroupM content role

Caroline Chan




Stanley Ngai, the general manager of Maxus Hong Kong, has been promoted to MD to replace Caroline Chan, who has moved to a new job within GroupM’s content arm.

Chan moves into a role running GroupM Sports and Entertainment’s North Asia business, and will report to Josh Black, regional head of GroupM Content.

She brings to an end more than four years with Maxus having joined around the same time as Ngai. During her stint in charge, Maxus HK’s revenue and headcount more than doubled. New clients have included 7-Eleven, Pandora, Maxim’s Branded Products, Hysan Development, Sheraton and Swatch.

Ajit Varghese, CEO, Maxus Asia Pacific, said of the highly regarded Hongkonger: “Caroline has been a wonderful leader for Maxus and has led from the front in growing Maxus to a sizeable organisation in Hong Kong. We wish Caroline the best as she decide to grow further within the GroupM family and hope she continues to keep one eye on Maxus’ growth”.

Melanie Lo, CEO, GroupM Hong Kong, said she was going to miss Chan, who she describes as “a great agency leader” and a “very supportive senior member of my Hong Kong management team.”

She said: “I do look forward to seeing her continue to contribute to our business in her new role as well. The Hong Kong media market has changed a lot in the past few years, and is now ready for meaningful content opportunities like the ones Caroline will be focused on developing.”

Before joining Maxus in 2010, Chan spent a decade with OMD Hong Kong.

Varghese said of Ngai: “Stanley has been a key ‘go to’ person for Caroline over the last four to five years and we all felt confident that the time had come for Stanley to take the reins and help Maxus continue to grow. He has been on the business leading Maxus clients for some time, so we know our clients are in safe hands”.


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