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Ex-Publicis Indonesia boss Matt Wiggers joins Havas Adwork as CEO

Matt Wiggers

Wiggers

Matt Wiggers, the former MD of Publicis Indonesia, has joined integrated agency Havas Adwork as chief executive officer.

He will report to Levent Guenes, COO of Havas Worldwide Southeast Asia.

Wiggers has also worked at Larive International, where he advised clients on growing in Indonesia, and Problems Solved Inc, a firm he founded in 2002.

Guenes: “Matt’s achievements with his great team over at Publicis Indonesia and PSI make him the ideal choice to lead the agency. We are confident that under his strong leadership, the Jakarta team will provide quality work as well as services to their Indonesian clients and be brought up to greater heights.”

Wiggers commented: “Of all multinational agencies, Havas is creating groundbreaking work in the way how they approach creativity with a business sense. Having the ability to adjust locally and not stick to a standard doctrine of operating, Havas is perfectly equipped for the swiftly growing Indonesian market. The global and regional management allows local freedom but at the same time inspires to develop into new areas. That makes it an exciting and energetic agency to be in right now, and I am happy to be part of the team that will reach a new level of leadership in our industry.”

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