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Fremantle production deal with Shanghai Media Group to combine ‘Chinese values with Western creativity’

X Factor in ChinaProduction company Fremantle Media, the maker of The X Factor and Got Talent, has struck a deal with Shanghai Media Group to produce television formats for the Chinese and global markets.

The deal sees the company enter an agreement with SMG’s BesTV and China Media Capital to distribute shows on China’s Dragon TV and BesTV platforms, and take proprietary Chinese content to the global market through FremantleMedia’s distribution network.

Based in Shanghai, the joint venture will see international experts and local producers working together to develop original entertainment IP. Outside of China, FremantleMedia International will represent that IP through its network.

Ian Hogg, CEO of FremantleMedia Asia Pacific, called the deal “ground breaking” for Best TV, SMG, CMC and FremantleMedia and also for Chinese audiences.

“The opportunity to create and execute story telling that focuses on Chinese values and tastes blended with western structure and creativity is a very powerful combination,” he said.

Wang Jianjun, president of SMG, said: “The collaboration will give SMG the opportunity to learn how to create good ideas and how to grow these ideas into formats and productions. It will greatly enhance SMG’s production capacity and help SMG make phenomenal variety shows in the future.”

Fremantle’s television formats that have already been sold in China include Family Feud, Got Talent, Idols, The X Factor and Don’t Stop Me Now.

The production company’s Asia presence includes offices in Singapore, Beijing, Bangkok, Jakarta, and Mumbai.

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