FYI

CNN launches fashion portal

CNN StyleTurner-owned international news group CNN has launched a section of its website dedicated to fashion, design, architecture, art, autos and luxury content.

The announcement:

CNN Style is the new online destination for intelligent, stylish content spanning the worlds of fashion, design, architecture, art, autos and luxury.

Highly visual with colourful galleries, interactives and a range of video and written content, CNN Style brings international audiences up close and personal with the biggest shows, events, trends and personalities across a range of style genres. Launch content includes interviews with legendary photographer David Bailey, pop art supremo Takashi Murakami, industrial designer Karim Rashid, performance artist Marina Abramović, superstar shoe designer Manolo Blahnik and model and petrolhead Jodie Kidd.

Throughout July, CNN Style welcomes renowned Polish-American architect Daniel Libeskind who has designed some of the world’s most stylish and iconic buildings and exhibited at major museums and galleries. As guest editor, Libeskind has commissioned a series of pieces about architecture to be published through July, given an exclusive video interview to CNN Style and written about the interplay of architecture and emotion.

Tailored for mobile audiences and social sharing, CNN Style spans international and U.S. digital editions of CNN.com, CNN Arabic and CNN en Espanol. It will be integrated into CNN Money’s digital platforms, taking its place alongside other major CNN brands and verticals such as CNN Politics and CNN Travel. CNN Style will also be integrated with TV programming.

CNN has appointed George Webster as Editor of CNN Style to head a new editorial team including Fiona Sinclair Scott from Vice Media. With CNN’s global footprint, CNN Style will be at the world’s most exclusive and high-end events to bring new trends, concepts and thinking to life.

“I feel very lucky to be CNN Style’s inaugural guest editor,” said architect Daniel Libeskind. “It’s a brilliant opportunity to communicate ideas about architecture and cities in an exciting new format. The spirit and emotionality of architecture is at the core of my practice and I am thrilled to cover this with CNN.”

“CNN Style is the essential destination to be immersed in beautifully crafted, intelligent and inspiring pieces about all facets of style,” said Andrew Demaria, Vice President and Managing Editor, CNN Digital. “This is a cosmopolitan home for a broad range of content – whether it’s exclusive insight into the mind of a visionary from the arts, architecture or design worlds, an interactive on the must-have luxury watch or behind-the-scenes videos from the biggest fashion shows. Attracting someone of Daniel Libeskind’s calibre as our first guest editor is a signal of our intent as we help redefine what “style” can mean to an upscale, international audience.”

Source: press release

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