News

DDB Sydney launches online art auction to raise funds for rebuilding of Nepal after earthquake

The Sydney office of advertising agency DDB has launched an online art auction to raise funds for the rebuilding efforts of Nepal in the wake of the earthquake in April this year.

Namaste for Nepal

The auction, Namaste for Nepal, features 100 international artists including Ken Done, Reg Mombassa and Anthony Lister.

The brain child of DDB Sydney senior art buyer Leesa Murray, the initiative sees the creative agency partner with charity Save the Children.

DDB Group Australia CEO Andrew Little said in a statement: “On April 25, 2015, at 11:56am local time, the tiny Himalayan country of Nepal was stunned by a massive 7.6 magnitude earthquake with devastating consequences.

“Many Australians feel a deep and profound connection to Nepal for many reasons and we were a nation touched by a friend in need. Many of us have travelled to Nepal and all fondly remember being welcomed by its gentle people greeting us with their uniquely Himalayan ‘Namaste’, meaning  I salute the Divine in you.

“When DDB Sydney’s senior art buyer, Leesa Murray, had the great idea of an online art auction run through Facebook that leverages the power of the Australian industry and the broader DDB network, we were overwhelmed by the support we received from our incredible artists and DDB staff. We approached Save the Children to partner us and we are delighted to be at launch date.”

Namaste for NepalOnline bidding kicks off today and is open for three weeks, finishing up on August 13 in a “closing ceremony” at the Object Gallery Sydney.

 

DDB’s efforts come after Starcom Singapore sent a six-man team to a remote area worst effected by the earthquake to help with reconstruction work.

The Advertising Association of Nepal appealed to Asia’s advertising community for help after a second earthquake struck the Kathmandu Valley mid-May.

To view the artwork and make a bid go to:

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella Asia newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing