Swimming with social sharks
After the world was gripped by a shark attack on heroic Aussie surfer Mick Fanning on live TV this morning, Australian insurance company AAMI was the first brand that deemed it safe to fish in the social waters with an audacious tweet that subtly hinted that life insurance might be a good idea.
In case you’ve been hiding under a rock this morning, here’s what happened to the surfer while about to catch a wave for a competition in South Africa.
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