FYI

King Content expands Singapore team

King Content has expanded its Singapore-based team with the appointment of a business development and marketing assistant.

The announcement:

King Content has appointed former brand manager from McCann Worldgroup and Formul8, Diana Chew, to Business Development and Marketing Assistant.

Chew will develop a rapport with potential new clients and  work closely with the Commercial Director to ensure that all new business opportunities are capitalised on, drawing on her experience working with multiple brands such as OCBC, WingTai Asia, Mitsubishi Motors, Bordier, Sembcorp and L’Oreal.

King Content is rapidly expanding and adapting its in-house planning and strategy capabilities to meet global client demands, and remains a leader across all areas of content production and amplification.

Chew, who has successfully led brand and project management, is proficient in English, Bahasa Melayu, Chinese and Cantonese, and also developed integrated communications campaign proposals across key markets in the region is an ideal fit for the role.

Peter Bakker, Commercial Director of King Content, Asia in Singapore, says: “With Diana’s agency and client  experience for local and regional brands, getting her on board has been a big win for us. Having been at the forefront  of numerous pan-regional brand developments – Diana will enable us to grow our Asia business even further.”

Diana Chew, Business Development and Marketing Assistant, says: “I’m very honoured to be part of the King Content team that operates globally at the cross section of communication, technology and strategy. It is a great opportunity to work with an amazing group of specialists on some of the best brands in the world. Eager to be on the
content track and running!”

Source: King Content press release

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