Dr Mumbo

Different Dobson

Chris Dobson

Chris Dobson

Dr Mumbo can remember Chris Dobson from his days at media agency Zenith, now Zenith Optimedia, where he was EMEA marketing director some 15 years ago, and has watched with admiration as the highly-regarded Brit has moved through a series of senior roles in international media, from global head of sales of Microsoft’s advertising arm, to EVP and GM of BBC’s ad division, to executive chairman of UK-based ad tech firm The Exchange Lab, and now based in Welwyn, in the leafy English county of Hertfordshire.

But it came as something as a surprise to see that Dobson has switched locations and fields, to the funky creative world of experiential marketing and a job as MD of Imagination Hong Kong, as reported by Campaign Asia’s print edition.

Chris Dobson


“I thought TV added 15 pounds. Print media, by comparison, takes 15 years,” someone observed on Facebook who posted this pic.

Apparently Chris Dobson used to look like this, before his promotion from regional head of strategy two months ago.

Chris Dobson

Chris Dobson

Maybe he should have kept the beard.


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