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Mashable Asia hires Cleo Singapore editor Alicia Tan as deputy editor

Mashable Asia team

Victoria Ho, Alicia Tan and Gwendolyn Regina

Mashable has hired its third member of staff in Asia, appointing the Singapore editor of women’s magazine Cleo, Alicia Tan, as deputy editor.

Tan joins the digital media website with 10 years of experience in publishing, the last two as editor of the Singapore Press Holdings Magazines-owned title.

Her hire comes four months after Mashable appointed Victoria Ho as content lead for Asia.

The New York-based publishing giant’s first Asia member of staff was Gwendolyn Regina, who is director of strategy and business development for the region. Mashable Asia launched in August this year.

Before Cleo, Alicia Tan was editor of music and street culture magazine Juice Singapore. In a varied career, Tan has also worked in advertising, as a suit for BBDO and Saatchi & Saatchi, and as a fashion stylist for the Singapore editions of Elle and Harper’s Bazaar.

The hire of a third woman to Mashable Asia’s team of three did not go unnoticed at a time when diversity is a hot topic in media and marketing in Asia. Scott Bales, MD of Innovation Labs Asia, posted, using a tongue-in-cheek emoticon: “I see you have diversity issues already.”

Regina replied in the comment thread: “We look for the best and it so happened that the team make-up became so. Background info: the hiring process included male and female interviewers and reviewers. Also, internally, globally, we have a 50-50 gender split *smile emoticon* which also happens to be the gender split of our audience!”

Singapore Press Holdings had not responded to Mumbrella’s questions about a replacement for Tan on Cleo at the time of publishing.

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