Dr Mumbo

Getting bums on seats

Cover of Adele's latest hit single, "Hello", produced for the Singapore Tourism Board.

Posted by Kenneth Tan on Friday, 29 January 2016

Kenneth Tan, the managing editor of Shanghaiist, suggested on Facebook yesterday that this film, featuring Adele’s ‘Hello’ and a man with a prominent posterior, was produced for Singapore Tourism Board, causing social media to wonder if Singapore Inc had made a surprise move to pursue the pink dollar.

A bold departure from the usual, indeed.

But as a Facebook poster later suggested, and as Mothership.sg has confirmed (STB has yet to respond to Dr Mumbo’s enquiry), the star of the video looks like Bryan Hawn, and “he and his bubble butt are infamous for their arse parodies/covers. Whoever said it was made for STB was yanking your chain.”

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