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‘Love is complicated, Ikea is simple’ says furniture retailer in Valentine’s Day campaign

BBH has created a social campaign in the form of a ‘love manual’ for key client Ikea in time for Valentine’s Day.

Ikea Valentine's Day social campaign

The campaign is to run in Singapore, Malaysia and Thailand.

Ikea Valentine's Day social campaign

Ikea Valentine's Day social campaign

Ikea Valentine's Day social campaign

For those who believe that love is complicated, IKEA has the solution to get you through Valentine’s this year. Introducing the IKEA love manual; for troubleshooting your relationship woes.

 

Agency: BBH Asia Pacific
ECD: Scott Mcclelland
CD: Tinus Strydom, Maurice Wee
Creatives: Bae Soo Yeon, Natalia Dudek
Account Management: Bibiana Lee, Manavi Sharma
Social Strategist: Josie Khng
Community Manager: Heidi Lahtinen

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