Leo Burnett creative chief Chris Chiu to lead judging for Singapore Young Lions competition

Young Lions competitionsMediacorp has announced the launch of a content for young creatives to represent Singapore in the Young Lions at Cannes this year, and Leo Burnett Singapore’s creative chief and CEO Chris Chiu is to lead the local judging panel.

The competition will involve three categories – print, film and cyber – and participants will have 48 hours to crack a brief aimed at raising the awareness of an NGO. To enter, creatives can click here and have until 15 March to register.

This year’s judging panel:

– Chris Chiu, CEO and Chief Creative Officer, Leo Burnett Singapore – Jury President
– Ali Shabaz, Chief Creative Officer, Grey Group Southeast Asia
– Charlie Blower, Founder and Creative Director, Blak Labs
– Gary Steele, Executive Creative Director, TBWA\Singapore
– Jeff Cheong, President, Tribal Worldwide Asia
– Joji Jacob, Group Executive Creative Director, DDB Group Singapore
– Jon Loke, Executive Creative Director, Publicis Singapore
– Pann Lim, Creative Director, Kinetic Design & Advertising
– Tay Guan Hin, Global Executive Creative Director, JWT

Like last year, the competition is limited to Singaporeans and permanent residents, and excludes foreign contenders working in Singapore on employment passes.

This requirement, introduced in 2014, was met with opposition from David Tang, regional head of DDB, and Calvin Soh, a prominent former creative. Soh commented at the time, “If the locals can’t do better than the global community working in Singapore, then what hope do they have in Cannes?”


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella Asia newsletter now.



Sign up to our free daily update to get the latest in media and marketing