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M&C Saatchi Asia creative chairman Ben Welsh moves on after 20 years to return to DDB

Ben WelshBen Welsh, M&C Saatchi’s regional creative chairman, has left the agency after almost two decades to join DDB in Australia.

Welsh was appointed for the Asia role eight months ago after M&C hire Andy DiLallo from Leo Burnett for the then new role of chief creative officer.

Welsh’s appointment comes after the departure of DDB Sydney’s creative head Toby Talbot earlier this week.

The move marks a return of Welsh to DDB where he worked for five years in the early 1990s before moving to M&C.

Welsh was one of the early recruits after the foundation of M&C, with his hire by the agency at the time considered a coup for the agency.

During his tenure he rose to become chief creative officer, working closely with Tom McFarlane.

More recently he was handed the job of driving the creative product of the agency across Asia.

Welsh will start at DDB on August 1 and said he was looking forward to his return to the DDB fold.

“It’s a standout office, in one of the world’s great networks, and the time is right for me to return to DDB,” Welsh said.

“Toby has done a brilliant job during his tenure and I look forward to building on that. He has assembled a team brimming with talent, who I can’t wait to work with.”

DDB Group chairman Marty O’Halloran said he was looking forward to the return of Welsh after the track record he had forged at M&C.

“Ben has long been at the forefront of exceptional creative work in Australia and I’m delighted to welcome him back to the DDB family,” O’Halloran said.

“His proven track record of delivering integrated, award-winning telco, financial services and automotive campaigns will no doubt inspire the creative teams to continue to develop world-leading work.”

Simon Canning

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