Singapore indie Addiction Advertising joins The Marketing Group

Addiction AdvertisingSingapore advertising agency Addiction has joined The Marketing Group and has listed on the Swedish stock exchange.

The announcement:

Singapore, 26 September 2016 – Addiction Advertising, a home-grown advertising agency, today announces that it has begun trading on Nasdaq First North Stockholm under the ticker symbol TMG.

Addiction Advertising has joined The Marketing Group, the world’s leading digital marketing and advertising agglomeration, as part of its bold expansion strategy.

The Marketing Group’s agglomeration model was designed in response to the changing market climate with a single minded purpose – to build a global marketing company that offers smart, profitable businesses access to new markets, new sectors and a network of senior marketing talent whilst retaining full control of their individual companies.

“We are pleased to announce this strategic partnership with The Marketing Group. This partnership provides scale and access to a suite of complementary marketing services that will enable us to operate more cost efficiently and grow our business through partnership and collaboration. Importantly the agglomeration model allows us to retain our independence while providing liquidity and the opportunity to benefit from the advantages of being part of a global digital company.” Said Lionel Lim, Managing Director of Addiction Advertising.

As part of The Marketing Group, Addiction Advertising joins a network of 19 businesses, with 32 offices in 8 countries, serving clients across the USA, Europe, Asia, Australia and New Zealand.

“It’s an exciting time for us as this partnership marks our next phase of growth. We remain committed to providing the best service to our clients and look forward to continuing our profitable growth as a listed entity.” Added Lionel Lim.

‘Lionel and the whole team at Addiction will be helping us guide the growth and direction of The Marketing Group in Singapore and the region and their creative vision will be at the heart of what we do, it is always great to collaborate with world class companies’. Said Jeremy Harbour, Executive Chairman, The Marketing Group.

Source: press release


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