WPP’s GroupM to acquire controlling stake in MediaCom India

mediacom-logo-ogWPP’s global media investment arm GroupM is to increase its holding in MediaCom India and become a majority stakeholder.

The move will allow MediaCom India to tap into the global reach and infrastructure of GroupM.

The percentage of the new stake has not been specified, with WPP stating only that the acquisition continues its strategy of investing in fast growth markets, new media and digital.

“The majority acquisition of MediaCom in India represents a significant evolution in one of the world’s fastest growing economies,” said Stephen Allan, chief executive of MediaCom Worldwide. “As India becomes a very attractive business hub for global clients, we are confident our talented team in India will deliver exemplary growth and results for all stakeholders.”

MediaCom India’s revenues were around $10.2 million in 2016 with assets of $1.3 million as of the same date. MediaCom India was founded in 2007 and employs around 170 people in India, with offices in Gurgaon, Bangalore and Mumbai as well as a representative office in Chennai.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella Asia newsletter now.



Sign up to our free daily update to get the latest in media and marketing