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AKQA expands into Singapore following DT partnership deal

akqa-imageDigital agency network AKQA has expanded into Singapore following a partnership deal with creative technology company DT.

As part of the deal the firm will rebrand to AKQA, with DT’s 220 employees in Singapore, Sydney, Melbourne and Auckland taking AKQA’s total global workforce to 2,000 employees across 21 studios in the United States, Europe, Asia and Australasia.

The partnership is the latest move in AKQA’s strategy to meet client demand across service-lines and regions.

Ajaz Ahmed, AKQA’s chief executive, said: “In a world where digital is everywhere, AKQA’s passion is a thoughtful, considered and intelligent brand experience at every connection. DT’s talent and track record will strengthen the AKQA community and enhance our combined purpose to partner with progressive clients to define and deliver a better future together.”

Brian Vella, chief executive of DT, will continue to lead the company and joins the AKQA executive team.

“We take pride that DT’s most recent year broke all previous records,” said Vella. “As we look ahead to the next chapter in our journey we will now provide our clients and team with access to the global stage alongside AKQA, a globally admired partner that shares our vision. AKQA has always been an inspiration to so many, redefining the industry through influential work time and time again.”

Both AKQA and DT are part of WPP.

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