Gyro names Belinda Green as head of planning for APAC

Dentsu Aegis’ B2B agency Gyro has appointed Belinda Green as its first head of planning for Asia-Pacific.

Green first joined the agency’s office in Manchester, United Kingdom, as a senior planner and digital strategist. She was later promoted to associate strategy director.

In the last five years, she was worked on projects across six different Gyro offices, including Cincinnati, San Fransisco, Paris and most recently New York. Prior to joining Gyro, Green was creative director at London-based digital consultancy Reading Room.

Gyro global chief executive and creative officer Christoph Becker said: “As a conceptual thinker who is always able to see the big picture, Belinda fits seamlessly with so much of our talent across the globe. She understands deeply, the value of balancing the precision of technology with the feeling of humanly relevant creative.”

Green’s appointment follows Gyro’s merger with sister B2B agency Band Interprise in APAC. The new agency is being led by Kieran Vye.



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