Dr Mumbo

Parents, your worries are over: McDonald’s now does table service

Ah, the trials and tribulations of modern parenting. There really is just so much to balance these days: sleep, work, chores, shopping, your smartphone – plus the small matter at hand of a young child constantly demanding your attention.

But in a stroke of unrivalled genius, McDonald’s in China seems to have found the solution for busy parents to achieve that ever-elusive life balance according to this new campaign by Leo Burnett Shanghai.

Wait for it. Table service. Parents now no longer have to cope with the stress and anxiety of carting their trays of McNuggets, Happy Meals and super-sized fizzy drinks back to the table. A McDonald’s team member will do it for you.

Phew, that must be such a weight off the mind of parents. The weight of those Big Macs is really quite a strain on the arms at times. Dr M can testify to that..

But of course, McDonald’s isn’t targeting lazy lumps like Dr M but instead mums and dads so that “they can enjoy every precious moment with their children”.

Sorry readers, Dr Mumbo has to stop writing at this point. He is welling up with tears in his eyes. What a poignant and beautiful end to the week.


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