Society Hong Kong wins social media account with Converse

Specialist social media and digital content agency Society have today announced that their appointment to the Converse social media business following a competitive pitch.

Penny Chow

The announcement:

With digital data-driven content marketing sitting at its core, Society has been rapidly gaining traction in Hong Kong market and across the Asia Pacific region. The agency which also won the content development and community management for Nike last month, have been engaged to deliver social media and digital marketing for the iconic Converse lifestyle apparel and footwear brand just a few short weeks later.

Penny Chow, Head of Society Hong Kong commented “At Society we are proud to offer a differentiated proposition in the Hong Kong market, so it is a very natural alignment to work with a brand that celebrates individuality like Converse.”

Penny continues, “We are really thrilled about this partnership. Converse is embracing the daring spirit of youth, just like the team here in Society. Our culture is bold and passionate and highly focused on delivering quality work for our clients.”

Society’s appointment to the converse social media business is effective immediately.

Source: IPG Mediabrands


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