IPG Mediabrands APAC appoints GroupM CFO Raja Kanniappan to replace departed Reg Davidson

The former long-serving chief financial officer of GroupM Asia-Pacific has left to join rival media giant IPG Mediabrands in Singapore.

Raja Kanniappan has spent 28 years in total working for WPP, acting as both CFO and chief operating officer for GroupM across Australia, APAC and EMEA during the last 13.

Kanniappan will replace Reg Davidson, who left Mediabrands last summer fallowing the high-profile exit of global chief executive officer Henry Tajer.

Davidson, who was said to be Tajer’s “right hand man” during his successful leadership of Mediabrands Australia, was drafted in to lead Singapore in 2016 during a period of significant upheaval for the company’s APAC operations. He also held the role of COO during his brief tenure.

Kanniappan’s start date is still to be confirmed.

IPG Mediabrands APAC CEO Leigh Terry said: “Raja has an impressive depth of knowledge across the markets we operate in this region, and those where we see further expansion.

“Both a gentleman and a scholar, Raja will be a great addition to the APAC team and a critical strategic business partner as we accelerate the growth and momentum of our agency brands.”

Kanniappan, who like Terry also worked for an extended period in Australia, said: :The IPG Mediabrands network of agencies have a tangible momentum in market, and an exciting roadmap. I look forward to partnering with Leigh and the team across the Asia Pacific region.”

Davidson’s former COO duties will be divided between Terry and the executive leadership. The company has no plans to hire a new COO.


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