Publicis One Japan parts ways with creative head Jon King

Publicis One Japan’s chief creative officer Jon King has parted ways with the agency after 12 years.

Jon King

King spent 11 years at Beacon Communications and then the final year leading the creative output of the merged entity Publicis One.

“We’d like to thank Jon for all his work with Beacon over the past 12 years and wish him the best in his next endeavour,” said Floriane Tripolino, the agency’s managing director.

King has been replaced by Eric Rosa, the now-former executive director of MullenLowe Singapore.

Brazilian-born Rosa has been with the agency for the past three years and was previously with the Publicis-owned Leo Burnett in Portugal.

Eric Rosa

Rosa’s departure follows that of Shannon Cullum, MullenLowe Singapore’s recently departed chief executive officer, who left to join a local start-up as its chief marketing officer. He will be replaced by the agency’s creative directors Sheng Jin Ang and Daniel Kee.

In his new role, Rosa is tasked with overseeing the creative output of Publicis One’s agencies in Japan – including Beacon, Saatchi & Saatchi and MSL.

Speaking about Rosa’s appointment, Tripolino said: “Erick’s passion for idea-led business solutions will give Publicis One Japan a strong competitive advantage as our clients’ business is changing in nature, with projects increasing in volume, diversity, as well as complexities.

“A strong creative idea will always have a bigger, positive impact on business – which is also what our clients are looking for at the end of the day. Creativity is certainly in Erick’s DNA and his award-winning body of work are testaments to that. The team is excited to welcome him on board very soon.”

Rosa added: “It is with huge sadness that I leave this truly amazing agency following such a successful year, gaining recognition for both the creative talent of MullenLowe and for Singapore.

“I’m thrilled to be joining Publicis One, where creativity has a bigger canvas with its accessibility to a greater pool of talents, capabilities and tools in its integrated set up. It’s a privilege to have the opportunity to work in a beautiful country as Japan, and with amazing talented people such as Floriane, a proven champion of creativity who also values the importance of nurturing a good culture at the agency.”


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