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Nearly 200 industry experts join the Mumbrella Asia Awards jury – the biggest ever

The largest jury ever has been announced for this year’s Mumbrella Asia Awards, which will take place at The InterContinental Hotel in Bugis Junction, Singapore, on November 15. With 197 jurors, it is the biggest jury so far for the event – now in its fifth year.

This year, the jury will be chaired by Mars vice-president of marketing for Asia, the Middle East and Africa Nicole McMillan. Joining her on the panel of judges will be a number of high-profile industry experts with local, regional and global remits.

They include The Walt Disney Company South Asia chief marketing officer Alex Baillie, Visa head of marketing for South East Asia Vivian Pan, Circles.Life marketing manager Megan Yulga, R3 principal and co-Founder Shufen Goh, Foodpanda head of marketing Laura Kantor, AIG Asia-Pacific CMO Michael Cook and McDonald’s global media director Josephine Tan.

 

Joining them will be Infocomm Media Development Authority marketing and communications director Karen Low (from the Singapore government), Kellogg Company APAC and Africa regional marketing lead Sanjib Bose, Johnson & Johnson APAC head of total brand experience delivery Rachelle Berges, Singapore Press Holdings Integrated Marketing Division marketing communications head, BBC Worldwide head of marketing for Asia Shi Ho, LinkedIn head of communications for South East and North Asia Linda Lee and Oath digital prophet David Shing.

Meanwhile, other brands represented on the jury include SingTel, Huawei, Amazon, Mondelez, Unilever, Vice Media, Facebook, Mastercard, The Economist, Sony, Crocs, Nielsen, Airbnb, McLaren, Standard Chartered, Thomson Reuters, IBM and Twitter.

Also joining are representatives from HSBC, Expedia, Google, StarHub, One Championship, The New York Times, Ikea, Accenture, PayPal, Cisco, Fox Networks, Deliveroo, Mediacorp and Singapore Management University among many others.

Unilever is just one of the many brands represented on the jury

The expanded jury size is part of a drive to make the judging process even more robust and rigorous. It comes after the introduction of live judging last year, which will continue again this year.

It means that jurors will come together in Singapore on October 11 and 12, at Maxwell Chambers, for the second round of judging – in order to witness live presentations from those shortlisted, either in person or via conference calls.

Members of the jury will then get the opportunity to ask questions about the work and submissions, ensuring the judging process is both robust and credible.

See the full list of jurors below:

  • Nicole McMillan, Mars Wrigley AMEA vice-president of marketing (jury chair)
  • Alex Baillie, The Walt Disney Company CMO for South Asia
  • Harriet de Swiet, Brand Learning Asia-Pacific managing director
  • Boon Lai, Cisco global vice-president of marketing – collaboration business
  • Christopher Chew, Singapore Management University director of corporate communications and marketing
  • Tan Rahman, Huawei global head of digital and media – consumer business group
  • Cubby Leong, HungryGoWhere (SingTel) director of product and marketing
  • Dharpan Randhawa, McLaren technology group Asia senior vice-president of partnership development
  • Dominic Powers, Ctrl/Shift CEO
  • Karen Low, Infocomm Media Development Authority director of communications and marketing
  • Vikas Gulati, AdColony APAC managing director
  • Vivian Pan, Visa head of marketing for South East Asia
  • Josephine Tan, McDonald’s global media director
  • Chloe Lim, PayPal, APAC senior director of marketing
  • Weng Wai Koh, Singapore Press Holdings Integrated Marketing Division marketing communications head
  • Deanie Sultana, Nielsen head of marketing and communications for growth and emerging markets
  • Edward Pank, Warc APAC managing director
  • Gian de Rose, HSBC marketing manager – cards and consumer assets
  • Tobias Wilson, APD Singapore CEO
  • David Shing, Oath Digital Prophet
  • Luke Nathans, Iris Worldwide APAC regional CEO
  • Chris Lu, AdAsia Holdings head of regional communications, culture and development
  • Sherlyn Hi, OOH Media (Mediacorp) assistant vice-president
  • Jocelyn Phi, Four Seasons APAC vice-president of hotel marketing
  • Shufen Goh, R3 principal and co-founder
  • Lee Nugent, TEXT 100 APAC regional director
  • Lestyn Keyes, former R/GA Singapore vice-president and managing director
  • Linda Lee, LinkedIn head of communications for South East Asia and North Asia
  • Liz Lord, PayPal APAC director Of digital marketing
  • Shi Ho, BBC Worldwide head of marketing for Asia
  • Sirinate Meenakul, Accor Hotels APAC vice-president of marketing, luxury brands
  • Sonia Gupta, Accenture Singapore managing director
  • Nick Fawbert, Mutiny Asia founder
  • Nicola Eliot, BBC Storyworks APAC head of content
  • Lizi Hamer, Octagon Media regional creative director
  • Mar Pages, Once in a Lifetime Media founder and partner consultant
  • Mark Laudi, Hong Bao Media CEO
  • Sandeep Suvarna, Fox Networks Group Asia vice-president of marketing and communications
  • Sanjib Bose, Kellogg Company APAC and Africa regional marketing lead
  • Megan Yulga, Circles.Life marketing manager
  • Kaveri Khullar, Mastercard marketing director for South East Asia
  • Chris Steedman, M&C Saatchi Mobile APAC managing director
  • Cindy Tan, TripAdvisor APAC vice-president of display
  • Claire Lim, Social@Ogilvy regional director
  • Pooja Singh, Essence global communications and marketing manager
  • Prantik Mazumdar, HappyMarketer managing partner
  • Priya Darshani, MediaMath Japan and APAC head of marketing
  • Rachel Ng, Deliveroo restaurant marketing and campaigns
  • Rachelle Berges, Johnson & Johnson APAC head of total brand experience delivery – connections and media
  • David Ketchum, Current Asia CEO
  • Gavin Buxton, SpotX Asia managing director
  • Geoffrey Pickens, Facebook client partner – tech, telco and entertainment
  • Melvin Kuek, DDB Group Singapore managing director and vice-president of DDB Asia
  • Mervyn Chan, TMRW executive creative director
  • Michael Cook, AIG APAC chief marketing officer
  • Michelle Haase, The Economist associate director of media sales for North Asia
  • Miguel de Andrés-Clavera, Google APAC head of creative technology
  • Avi Himatsinghani, Rewind Networks founder and CEO
  • Charlie Blower, Blak Labs co-founder and managing partner
  • Asiya Bakht, BBH Asia regional communications director
  • Grace Lai, Moove Media assistant vice-president of digital and marketing
  • Daniel Henriksen, Omnicom Media Group APAC technology and operations director
  • Huma Qureshi, Grey Group APAC and MENA regional director of PR and corporate communications
  • Isabella Barbato, Outbrain APAC head of marketing
  • Jack Lim, One Championship chief commercial officer
  • Jason Li, T Brand Studio International (The New York Times) editorial lead
  • Jennifer Doig, Sony Pictures Television Networks Asia executive director of marketing and communications (English Content)
  • Julian Barrans, TrinityP3 business director
  • Kaashni Soin, Getty Images head of Singapore
  • James Gilbert, HubSpot APAC head of marketing
  • Kate Tancred, The Smalls co-founder and CEO
  • Laura Kantor, Foodpanda head of marketing
  • Lawrence Yip, Sembcorp Development senior vice-president and chief marketing officer
  • Ravish Doctor, Luxury Escapes Asia head of growth marketing
  • Ric Stockfis, Ink Global APAC managing director
  • Richa Goswami, Johnson & Johnson APAC head of digital for consumer healthcare businesses
  • Rika Sharma, Digitas Singapore managing director
  • Rishad Patel, The Splice Newsroom founder and design lead
  • Rod Strother, StarHub vice-president of digital experience
  • Roger Graham, Hootsuite APAC senior director for growth and marketing
  • Rohit Raj, The Glitch co-founder and creative chief
  • Aaron Brooks, Vamp executive director and co-founder
  • Agatha Soh, Shopee head of regional marketing
  • Albertus Lombard, Mondelez international marketing lead
  • Graham Becker, Golin Hong Kong art director
  • Hideki Nick Watanabe, Twitter APAC director of brand strategy and consumer marketing
  • Angeline Lodhia, Inskin Media Asia general manager
  • Andrew Yeoh, Ikea South East Asia head of marketing – shopping centre
  • James Brasher, Rice Communications managing partner
  • Damien Bray, Sweet (SPH) chief Sweet officer
  • Alex Light, Vice Media general manager of brand partnerships
  • Amy Pak, Airbnb APAC marketing, connections and media activation manager
  • Ben Israel, BBDO and Proximity Singapore general manager
  • Joseph Barratt, Mutant Communications CEO
  • Geraldine Yip, Thomson Reuters Asia head of marketing (financial and risk)
  • David Ko, RFI Asia senior vice-president for APAC
  • Oliver Budgen, Bold managing partner for Asia
  • Dayu Au, Quintessentially managing director
  • Elissa Green, Wootag APAC sales director
  • Eric Thain, Lewis Global Communications managing director and head of digital
  • Chia-Fang Kuo, Oath APAC media solutions senior director
  • Shubhra Mardolker, Unilever Singapore Centre of Excellence content officer
  • Silas Lewis-Meilus, McDonald’s senior director and centre of excellence digital engagement lead
  • Marc Ansell, Become Group managing director
  • Mark Baartse, Showpo chief marketing officer
  • Mark Jackson, Racepoint Asia deputy managing director
  • Gene Kwek, former 1-Group marketing director
  • Michael Agnew, Foresight Factory APAC director
  • Mike Rich, Fox Networks Group Asia executive vice-president of  advertising sales and content partnerships
  • Mohan Belani, e27 CEO
  • Gianluca Armando, Expedia Media Solutions APAC director of sales
  • Darren Jacobs, i-Click South East Asia head of agency sales
  • Barrett Bingley, The Economist Group director for North Asia content solutions
  • Grace Chiang, SG Innovate assistant director of communications
  • Hedvig Lyche, Core Agency founder and managing director
  • Yi Wen Chan, Content.co head of content and co-founder
  • Jean-Pierre De Moor, B.U.T. managing director
  • Karen Cheah, Da Vinci Media Group Asia general manager
  • Jacqueline Tok, former A+E Networks senior vice-president and head of sales
  • James Dutton, Mpire Network APAC regional managing director
  • Kelvin Koo, Falcon Agency Singapore managing director
  • Kevin Lam, Sinclair executive director
  • Kimberly Nelson, JLL head of marketing operations for APAC
  • Kristy Castleton, Rebel and Soul founder and CEO
  • Rochelle Vandenberghe, FWD Life Insurance Corporation head of marketing
  • Balazs Molnar, Aliz CEO
  • Alex France, Vitamin X managing director and creative partner
  • Alvin Lim, AM Collective director
  • Andrew Chow, Ideas & Concepts founder
  • Andrea Edwards, The Digital Conversationalist chief executive officer
  • Andrew Darling, West Pier Ventures founder and CEO
  • Satish Upadhyay, Amazon India head of marketing – seller services
  • Shabaz Hussain, Brand Infinity APAC brand partnerships director
  • Shamila Gopalan, Gosh media founder and chief storyteller
  • Aniruddha Haldar, TVS Motor Company vice-president
  • Anisha Baghudana, Crocs Asia, Middle East and Africa regional marketing manager
  • Ann Gacutan, Multichannels Asia head of partnerships
  • Anne Kernahan, Anthem general manager
  • Apurva Chamaria, HCL Technologies vice-president and head of corporate marketing
  • Ashwin Chandoesing, IndaHash APAC business development director
  • Beatrice Remy, Lore managing director
  • Benjamin Choo, Mileslife marketing and partnership manager
  • Carl Witton, Deltek WorkBook APAC director of agency solutions
  • Charlotte Birley, Alive brand experience managing director
  • Daryl Lau, Offgamers chief marketing officer
  • David McCaughan, Ai.agency chief strategy officer
  • David Morgan, Morgan principal
  • Dennis Hapatinga, former Today Ogilvy & Mather head of digital and social
  • Dorit Gruber, The Hip and Happening Group founder
  • Fiza Malhotra, Space Matrix head of marketing
  • Frazer Neo Macken, Marketing and Communications Counsel member
  • Golf Nuntawat, NAWIN consultant founder and creative director
  • James Sugrue, AFK founder
  • Jane Morgan, Golin Hong Kong managing director
  • Jason Leow, former Shell Singapore general manager of external relations
  • Jennifer Lam, Hongkong Land head of marketing and communications
  • Jodie Collins, RE Digital managing director
  • Joe Escobedo, HappyMarketer director of content marketing
  • Joe Wadakethalakal, Brilio.net CEO
  • Jonathan Wong, Rakuten Viki director of product
  • Josie Mitchell, Treacle senior producer
  • Karen Lam, Wordcomm founder and principal consultant
  • Karen Tam, Harbour City assistant general manager of promotions and marketing
  • Lawrence Wang, AIG digital and social director
  • Luis Miranda, Luis Miranda Strategy founder
  • Mei Wai Wong, APAC Global Advisory founder and chief change catalyst
  • Natalie Kat, Robin8 global managing director
  • Neil Gardner, Generali chief customer officer for Asia
  • Nishita Lalvani, Indeed senior marketing manager for APAC and Brazil
  • Norman Patrick Barrientos, Brand Culture World partner
  • Ophenia Liang, Digital Crew director and co-founder
  • Paddy Crawshaw, OMD APAC head of strategy
  • Pearl Leong, The Maven Network managing director
  • Peter Bakker, Immedia Services managing director
  • Phil Townend, Unruly Group APAC chief commercial officer
  • Rahul Mudgul, Mercer solutions marketing leader
  • Rude Lee, Flyht Studio flight director
  • Ryan Lim, QED Consulting principal consultant and founding partner
  • Sarah Hana, designphase dba director of marketing
  • Shani Langi, Usual Suspects creative partner and managing director
  • Soumitra Sen, Tsafari Fashion & Lifestyle co-founder and director
  • Sowmya Achar, Near global communications manager
  • Stephanie Batot, Standard Chartered director of business communications – retail banking
    group corporate affairs
  • Sunny Panjabi, IBM Systems APAC content and social media marketing manager
  • Tim Phang, iProspect head of technology and analytics
  • Travis Teo, Adzymic co-founder and executive director
  • Trish Thomson, Howdy CMO
  • Vivian Yeung, MediaComRice Communications Singapore managing director
  • Walter Lim, Cooler Insights director and chief content strategist
  • Diane Slade, Edith Cowan University advertising and creative services course head
  • Jessica Chan, Meltwater marketing communications manager for South East Asia
  • Claire Seraine, TotallyAwesome APAC marketing communications manager
  • Mohit Gupta, Julius Baer Private Bank marketing director for Asia, the Middle East and Europe

Mumbrella Asia publisher Dean Carroll said previously: “Thanks to Nicole coming onboard plus two rounds of judging and a large jury of high-profile mainly client-side marketers, the awards will be harder than ever to win this year. That’s exactly how we want it, so that only the gold standard work triumphs.”

Chair McMillan will oversee a jury of nearly 200

For 2018, Mumbrella has also introduced five new awards categories:

  • Mobile Ad of the Year
  • Media Brand of the Year
  • Marketing Team/Marketer of the Year
  • Best Use of a Social Media Influencer or Social Media Influencers
  • Independent Agency of the Year

The winners will be announced at a ceremony at The InterContinental Hotel in Bugis Junction, Singapore, on November 15. Entries for the awards will be accepted until August 17, with late entries accepted until August 24 with an additional fee.

Details of how to enter are available on the awards website via this link. The judging period covers 1 August, 2017 to July 31, 2018. Work entered for the previous Mumbrella Asia Awards will not be eligible to be re-entered.

Below is the full list of the Mumbrella Asia Awards categories now open for entries:

  • Mumbrella Award for Bravery
  • Mumbrella Award for Insight
  • Mumbrella Award for Innovation
  • Mumbrella Award for Culture
  • Mumbrella Award for Data-driven Marketing
  • Mumbrella Award for Collaboration
  • Marketing Technology Company of the Year
  • Agency Leader of the Year
  • Under-30 Achiever of the Year
  • PR Idea of the Year
  • Media Idea of the Year
  • Social Idea of the Year
  • Best Use of Experiential
  • Mobile Ad of the Year (new)
  • Media Brand of the Year (new)
  • Creative Effectiveness
  • Best Content Marketing/Native Advertising Work
  • Best Use of a Social Media Influencer or Social Media Influencers (new)
  • Most Engaging 360 Video/Virtual Reality or Augmented Reality Work
  • Engaging with Millennials Award
  • Best Use of Programmatic
  • Disruptor of the Year
  • Best Localisation of a Global Strategy
  • Marketing Team/Marketer of the Year (new)
  • Campaign of the Year
  • Independent Agency of the Year (new)
  • Public Relations Agency of the Year  
  • Specialist Agency of the Year  
  • Media Agency of the Year  
  • Creative Agency of the Year  
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