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Huntington Communications looks for digital expansion with hire of Thomas Goh from H+K

Singapore-based PR firm Huntington Communications has named Hill+Knowlton Strategies executive Thomas Goh as chief innovation officer as it looks to transition to an “insights-led” communications agency.

Goh, who joined H+K in June 2016 after 18 months as head of digital for Havas Media Singapore and Malaysia, will oversee Huntington’s digital expansion.

He has 20 years’ experience in social strategy, performance marketing, mobile marketing, programmatic and platform development.

In a statement, Huntington described the hire as another step in becoming an “insights-led integrated communications agency”.

“Business today is differentiated by smart thinking, and this has to be communicated clearly in different ways including new digital ecosystems,” Huntington Communications senior partner Lena Soh-Ng said. “Huntington has been widely awarded for its work and this appointment lifts our capabilities on all channels to deliver successful targeted branding communications.”

Goh added: “Integrated communications goes beyond the functional use of tools and platforms. Strategy, ideas and creativity are still the forefront and backbone of any good campaign. It is this dynamic framework that we bring to clients as their strategic partner.”

Prior to Havas, Goh has spells at Citibank, Singtel and Skype.

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