R Gowthaman to move on from WPP and GroupM

WPP global client lead and global blockchain solutions lead for GroupM, R Gowthaman will be leaving the organisation, after nearly two decades. Confirming his decision to Mumbrella, Gowthaman said he was evaluating a couple of options in the blockchain space and that he was currently serving his notice period. 

Asked about his decision to explore options outside of WPP, Gowathaman said: “There were two factors. At 50, I thought I should give it one last shot. I didn’t consider the first dotcom boom or the ecommerce boom. And so I thought at least with this technology, I should ride the wave considering the influence of it on our business and what I can do, to add value.

He added: “As the share of digital spend goes beyond 50% to 60%, we will move to individualised, personalised communication. That brings its own challenges. The role that blockchain can play in addressing these is significant. 

“The last year has been very rewarding and I thought if I don’t do it now, I will never do it.”

Gowthaman has an impressive career graph, having led Mindshare in South Asia, before moving to Singapore in 2012 as chief client officer for Asia-Pacific. His last role at Mindshare was chief development officer for Asia-Pacific, the Middle East and Africa. He was closely involved with Project Proton a blockchain programmatic project  which saw Mindshare partnering with ad tech firms Integral Ad Science, Media Math and Rubicon Project.

He will continue to be based in Singapore.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella Asia newsletter now.



Sign up to our free daily update to get the latest in media and marketing