Grab launches campaign to generate ‘one million smiles’ for driver’s daughter

Grab Thailand is helping one of its drivers achieve a personal ambition in a social media campaign involving the firm’s other drivers and their passengers.

The campaign, #1000000smilesforHannah, follows the quest of one of its drivers, Tanakorn Lertkarn, to “collect” one million smiles for his daughter, who was diagnosed with heart problems before she was born.

Grab is now encouraging its drivers and passengers to post their smiling photos on Instagram with the hashtag #1000000smilesforHannah.

“Over the last six years, our driver-partners are the real heroes who have helped drive Grab towards success in Thailand,” head of Grab Thailand Tarin Thaniyavarn said.

“We support every dream and the good intentions of our driver-partners. Therefore, we would like to invite everyone to pass on smiles and positivity to society by backing this project.”


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