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10 Techniques to Make Money with Facebook

  Click here to login Facebook Facebook, one of the largest social media platforms in the world, offers countless opportunities for individuals and businesses to generate income. With over 2.8 billion monthly active users, it provides a vast audience to connect with and monetize. Whether you’re looking to start a side hustle or build a full-time business, here are 10 proven techniques to make money with Facebook. 1. Sell Products through Facebook Marketplace Facebook Marketplace is a free tool that allows users to buy and sell items locally. Whether you’re selling handmade crafts, second-hand goods, or new products, Marketplace provides a simple way to reach a local audience. How to Start : Take high-quality photos of your items, write detailed descriptions, and list your products in the appropriate categories. Tips for Success : Offer competitive pricing and maintain quick communication with buyers to build trust. Best for : Selling furniture, electronics, clothing, or homemade go...
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My favourite ad campaign of all time: The Avis ‘We Try Harder’ print series of 1962

  Legendary ad agency Doyle Dane Bernbach was able to turn being number two car rental brand in the market into a true marketing advantage by way of brilliant copy and placement – writes Patrick Michael Balo of Ace Saatchi & Saatchi in Manila In the early 1990s, I was a journalism student taking up an advertising class because – well, I needed an elective. The class was pretty mundane until one day our teacher asked us to take a fake brand’s position as the number two player in its category, and make it the brand’s biggest selling point. Of course, everyone failed miserably and for what was probably the first time that semester, I was genuinely intrigued by the task. It was then that I was first blown away by what I still consider to be the most ingenious print ad series in advertising history. Yes, I’m talking about the Avis ‘We Try Harder’ print series of 1962 in the United States, where ad agency Doyle Dane Bernbach was able to turn being number two into the best argument fo...
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How AI is transforming content creation and engagement on Instagram

  Meta has started implementing the  Meta AI suite on WhatsApp, Instagram, Facebook and Messenger  for Brazilians. The tool, which can answer questions, complete tasks and even draw images, was already being used in some countries. Access to the free tool is via an icon in the shape of a blue and purple disk, which starts a conversation with Meta AI. Interactions are in Portuguese. The use of AI on Instagram has gained great relevance,  impacting both ordinary users and companies and content creators  . According to the Manychat survey, released at the IG Summit by Manychat, Brazilian content creators generate more conversations than anywhere else in the world.  The country has surpassed Europe and Asia, for example. Here, content creators are also the group of users who sent the most conversations in 2024 in Brazil: more than 250 million between January and July of this year alone. And, of all sectors, content creators are by far the one that takes the mos...
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