Havas Media appoints Shanghai MD

Manfred TsengMedia agency Havas Media has created a new role of managing director for its Shanghai office.

Former MediaCom and OMD planner Manfred Tseng joins from Zenith Optimedia Shanghai to take on the position.

He will report to Elizabeth Zhou, GM of Havas Media China.

Thomas Wong, Havas Media’s Greater China CEO, said: “Havas Media Shanghai is at a very interesting and critical stage of its development and Manfred is good fit for the MD role. Looking at his track record with media agencies and the clients he has handled it is clear that he is hungry for unconventional challenges and is a go getter in every sense of the word. I have no doubt that he will play an important role in strengthening our operations in China”.

Tseng has worked with clients including McDonald’s, Johnson & Johnson, Ping An Insurance, HSBC, Porche and Danone.



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