News

WPP insights consultancy The Futures Company launches in Singapore

The Futures CompanyWPP-owned insights consultancy The Futures Company has opened an office in Singapore.

The office will be run by Stephane Alpern, MD for Asia-Pacific and Jeremy Sy, APAC director of consulting, and will serve as a regional hub.

Alpern commented: “In an increasingly competitive marketplace, we believe that companies that are too focused on the short-term, risk missing out on opportunities for growth. Those that think about the future today will lead their categories tomorrow.”

Will Galgey, The consultancy’s global CEO, added: “Over the past few years we have developed a unique perspective on the drivers of change in the diverse markets of Asia-Pacific. Establishing a hub in Singapore enables us to help more clients in this region to seize the future.”

The Futures Company sits within WPP’s research unit Kantar.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella Asia newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing