Sidharth Loyal leaves Singapore for strategy role at Innocean Australia

Sidharth Loyal

Sidharth Loyal

Sidharth Loyal, the former regional business director at Saatchi & Saatchi Singapore, is moving to Australia to head up planning at Korean agency Innocean Worldwide.

Loyal – also known as Sid – leaves Trium Advertising and Marketing, an agency he founded almost three years ago, to move to Sydney.

In Loyal’s career, he has worked at DDB Singapore and Wieden + Kennedy in India, and he set up the Account Planning Group of India.

Innocean Australia MD Mike Morrison said “ you must be patient it’s easy to hire in haste and repent afterwards. We are a small but potent agency, waiting for key talent is critical.”


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella Asia newsletter now.



Sign up to our free daily update to get the latest in media and marketing