FYI

HITS expands Philippines footprint with HD channel launch on Cignal

HITSSingapore-based TV company Rewind Networks has announced the expansion of the HD version of retro station HITS in the Philippines through a deal with Cignal TV.

The announcement:

Cignal and Rewind Networks announced the launch of HITS HD (Cignal Channel 120) on Cignal Postpaid Plan 290 and up, and Cignal Prepaid HD Load 300 and up. HITS will go live at midnight Monday, October 10th, 2016.

“Cignal is committed to providing only the best to our subscribers and HITS HD delivers on that promise,” said Jane J. Basas, President of Cignal. “the Filipino audiences who grew up watching some of their favourite shows, will definitely be excited to watch series like ‘MacGyver’ and ‘The Nanny’ again.”

“This deal signals another awesome and proud milestone for us,” said Mr. Avi Himatsinghani, CEO of Rewind Networks. “HITS is a one of a kind service in the market with its celebration of the very best in TV content ever created, all in one place. We are delighted to expand our footprint in the Philippines with this partnership. Cignal subscribers will have a chance to watch our curation of some of the finest TV content for the first time in HD quality.”

Vitto Lazatin, Cignal VP – Content Acquisition, Management & Strategy, states that, “HITS is unique and will bring back some great viewing experiences where everyone in the family can watch together and laugh along with series such as ‘Seinfeld,’ ‘TAXI’ and ‘The Wonder Years’.”

Ms. Sandie Lee, VP & Channel Head of Rewind Networks commented: “HITS provides familiar faces and really strong storylines in all our multi-award winning series. It’s really the “comfort food of television” for our Asian audience. Our simple schedule makes HITS very easy to watch as fans can catch their favourite shows at the same time every weekday, which is how most local channels are programmed today”.

HITS’ multi-award winning series bring the greatest stories and famous characters back to those who recognize them and introduces a new generation of TV viewers to these iconic shows. Ratings successes in Singapore, Malaysia and Indonesia and other markets have proven that HITS’ curation of awesome shows such as The X-Files, Grey’s Anatomy, Cheers and The Golden Girls resonates with viewers in the region. HITS’ launch on Cignal coincides with the premiere of popular comedy series ‘That ‘70s Show,’ which launched the careers of A-list stars Ashton Kutcher, Mila Kunis and Topher Grace.

Catch these iconic shows on HITS, available in HD on Cignal TV, Channel 120.

Source: press release

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