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Twitter integrates Periscope to launch live video

Twitter has integrated Periscope into its phone app in a move that will enable users to broadcast live video.

twitter-periscope-live-video

The functionality is “powered” by periscope, and can be used regardless of whether the Periscope app has been installed or an account created.

The announcement comes more than a year after Facebook Live was brought into the market and almost two years after Twitter purchased Periscope.

Twitter’s move is considered to be a response to Facebook Live which has given the social media giant a competitive edge over its rival.

Periscope will now function within the Twitter application to allow users to broadcast live, as well as interact with videos by retweeting, commenting and sending hearts.

Periscope chief executive Kayvon Beykpour said: “We started Periscope because we wanted to give people the superpower to share live video with an audience. Bringing this capability directly into the Twitter app is an important step because it brings that superpower to the hundreds of millions of people who use Twitter.

“Twitter’s already the place where people go to see what’s happening. With this update, anyone can now broadcast what’s happening live.”

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