Merkle names Ted Bray as APAC growth officer

Dentsu Aegis Network’s data marketing agency Merkle has named Ted Bray as growth officer for Asia Pacific.

Bray joins the Singapore-based operation from Merkle’s office in Denver, Colorado, where he was vice president of global alliances.

The announcement:

Bray is a seasoned executive with over 20 years of experience working extensively as a global enterprise technology sales and marketing leader, including previous roles leading direct and partner enterprise sales throughout the APAC region. Previously at Merkle, Bray served as the vice president of global partnerships, where he strengthened and expanded Merkle’s alliances with key strategic partners.

 “Ted is uniquely positioned to provide the sales and channel partner leadership that we need in APAC as Merkle continues to expand our global footprint. We see a great opportunity to bring Merkle’s data-led, people-based marketing capabilities to Asian markets and to create value for clients by working closely with other Dentsu Aegis Network resources,” said Z Shen, President of Merkle Asia Pacific.

“Ted comes equipped with a unique combination of in-market experience, people-based marketing expertise, and an excellent track record of working with marketing cloud providers to have immediate impact,” said Hap Brakeley, Chief Growth Officer of Merkle. “With Ted joining as our growth officer for Merkle APAC, we’re poised to deliver significant growth in 2017 and beyond.”

“I’m excited to continue building on the momentum Merkle has as a member of the Dentsu Aegis Network. We are well poised to deliver people-based marketing solutions throughout the APAC region,” said Bray. “I’m looking forward to working with Z and Hap as we continue to expand as a global agency.”


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